Due to the rapid succession of product ranges and the daily interactions with consumers, sustainability is a hot topic in retail. Since the widespread adoption of fair trade, sustainability practises have continued to evolve. The sector is increasingly opting for green or sustainable certifications of its food and non-food products. And it is approaching sustainable consumption via choice editing.
With 90% of companies’ carbon footprint occurring in the supply chain (Normative), retailers are also committed to taking action with their suppliers. Thanks to the massive scale of products, employees and activities, retail is a primary sector for potentially huge sustainable impact.